Text Meets Trends: A Fusion of TikTok and Book Design
Books and TikTok. Not two things that typically go hand, but this unlikely pairing has become a powerful tool for contemporary publishers....
Cooking Con Claudia: Designing a Family-Centric Cookbook
We were commissioned by DK to design a family-orientated cookbook for renowned YouTube and Instagram celebrity chef, Claudia Regalado. The book, Cooking...
Connecting with the Silver Generation: Strategies for Meaningful Engagement
While Millennials and Gen Z often take the spotlight in discussions and studies, it's essential to recognise the growing influence of the...
Timeless Triumphs: Brands Embracing Diversity Across Generations
Sadly, ageism and systematic stereotyping are still rife in the UK, and in the world of branding - older people are often...
The heart of giving: Eleven unforgettable charity campaigns
Brand campaigns are crucial for charities and non-profits to inspire support, funds, and audience attention. Ultimately, they help cut through the noise...
Mastering B2B branding: A complete roadmap
In the fast-paced and competitive world of business, your business-to-business (B2B) company needs to rise above the rest. But how exactly do...
Capturing Life’s Vibrancy: In conversation with Illustrator Louise Coutinho
Hailing from Brazil, London-based illustrator Louise Coutinho delights in breathing life into ordinary stories and everyday spaces - our homes, communities, and...
Brand personality framework – The how and why
We live in the age of the human brand. According to Accenture's Strategy Study, 83% of customers want human interaction - which...