Brand insights

Revamp and Rebrand: A Roadmap to IPO Success

Rebranding pre-IPO – Have we lost our minds? Quite the contrary. If your business is gearing up to go public and capitalise...

Guides

Revitalising Your Charity: A Complete Guide to Rebranding

Just as brands in other industries require brand updates to connect with fresh audiences, adapt to internal shifts, or align with evolving...

News

Inclusive Book Design for ADHD Explained: Your Tool Kit to Understanding and Thriving

We were recently commissioned by DK to design Dr. Edward M. Hallowell’s - a globally recognised expert on ADHD - new book:...

Brand insights

The Name Change Dilemma: Is It Time for a New Identity?

Renaming your business is no small task. After all, your brand name serves as the cornerstone of your brand identity. It's how...

Guides / Brand insights

Mastering Museum Branding: Brand Strategies for Success

In recent years, museum branding has evolved dramatically. No longer relying solely on the appeal of their carefully chosen artefacts, modern museums...

Guides

How to Utilise Trends

Trends are a fantastic way to future-proof your brand and your team. By identifying emerging trends early on and understanding how they’ll...

Brand insights

The Power of an Annual Report Design

This article title might not grip you immediately - no doubt the word ‘report’ has something to do with that. But don’t...

Brand insights

All You Need To Know About Employer Branding Strategy

In today’s hyper-visible digital world, brands and businesses might find it hard to evade the spotlight. Through Google searches, LinkedIn profiles, or...

Guides

Sustainability Branding: How to Build an Eco-friendly Brand

Today, sustainability is more than just a buzzword. Customers are deeply passionate about it, and it's something that can - and will...

Guides

Building a Lasting Identity: A Comprehensive Guide to Branding a University or Higher Education Institution

Today, the academic landscape is just as competitive as any business landscape. Amidst a crowded marketplace, universities and higher education institutions strive...