Creativity

In conversation with socially inspired illustrator Yvonne Redín

Yvonne Redín, a freelance illustrator based in Madrid, boasts an eclectic portfolio of clients including UN Women and the World Health Organisation....

Guides / Insight

20 of the Best B2B Branding Examples: The How, The Why

The key to success in business to business branding or B2B marketing lies in creating a brand identity that resonates with audiences....

Guides / Insight

What Is Brand Design And Why Is It Important?

Brand design is the process of actively creating a brand’s visual identity, and should convey who, what, and why a brand is.

Guides

How Do You Plan a Christmas Charity Campaign?

Today, branding campaigns have become an integral part of festive celebrations, much like a cherished Christmas dinner. Think of the highly anticipated...

Guides

Publisher’s Branding Blueprint: Mastering the Art of Identity

In the world of publishing, there’s an unsung hero who deserves our attention - branding: the art of strategically crafting a brand...

Guides

The Art of Academic Identity: A Comprehensive Guide to Higher Education Branding

Branding plays a crucial role in all business models and serves as a vital driver of success for businesses operating in any...

News

Harnessing Collective Input: Strategies for Infusing Greater Innovation into Your Daily Workflow

The notion of tapping into collective intellect is rapidly gaining traction as organisations and individuals recognise the untapped potential of a diverse...

News

Collective Creations: Brands Harnessing the Power of Audience Powered Collaborations

Listening to and interacting with your audience is always important and increasingly, brands are actively leveraging their audiences’ brand passion and knowledge...

Creativity

Vibrant Visions: In Conversation With Kyle Smart

Drawing inspiration from comic books of the 1970s and the enchanting animation style of Studio Ghibli, Kyle Smart's vibrant, bold and bright...

Creativity

In conversation with visual storyteller, Wanqing Wu

Wanqing Wu, a freelance illustrator hailing from London, finds her creative spark in the wonders of daily existence and the beauty of...

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