Guides

University Rebrand: Strategies, Challenges and Examples

In any industry, branding is crucial, and in the ever-evolving world of higher education, rebranding is more vital than ever.

Guides

The Branding Blueprint For Your Events

Events. We've all attended them, and we all anticipate them with excitement. But what truly distinguishes a great event? For some, it's...

Insight

The Critical Role of Accessibility in Web Design: Essential Insights

In today's digital landscape, accessibility in web design is more crucial than ever before.

Insight

Dual branding vs co-branding?

Dual branding and co-branding - two terms you have likely heard in your career. These closely related concepts are often confused, but...

Guides

The Definitive Guide to Tech Company Branding: A Comprehensive Resource for B2B & B2C Businesses

In the world of tech, branding isn't just a nice-to-have - it’s integral to success. With cutthroat competition and lightning-fast innovation, tech...

Creativity

From History Class to Graffiti: Guille Manchado’s Journey to Illustration

An illustrator hailing from the outskirts of Barcelona, Guille Manchado, has carved a niche in the editorial sector. Guille's artistic journey includes...

Creativity

From Passion to Profession: Giacomo Agnello Modica’s Artistic Journey of Continuous Growth

Meet Giacomo, a Milan-based illustrator and graphic designer who brings creativity to life through captivating portraits, enchanting picture books, striking letterings, and...

Guides

Brand Consolidation: Strategies and Challenges

In the world of branding, myriad strategies are available to foster a thriving, strong brand. You may find that your brand is...

Guides

Navigating Rebranding After Acquisition: The Do’s And Don’ts

Mergers and acquisitions. They’re everywhere. Consider Just Eat's acquisition of Grubhub, Uber's acquisition of Postmates, or Salesforce's purchase of tech innovator Slack.

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