Brand insights

Why accessibility belongs in your brand guidelines

Accessibility guidance isn’t often incorporated into brand guidelines - yet it is something that many brands want to maintain as a standard...

Guides

Your Museum Licensing Guide: Everything You Need to Know

You might not have given much thought to museum licensing, but it’s more important than you may think.

Accessibility

Interview with Joel Strohmeier on the importance of accessibility and its future

Joel Strohmeier is an accessibility specialist at Nomensa, where he helps organisations embed inclusive design practices across complex digital ecosystems. We sat...

Creativity / Brand insights

Is the demand for content creation changing the way we design for brands?

The arena that brands are vying for our attention has changed over the past decade. It has not only changed how brands...

News

Authority Magazine: Michelle’s insights on building a trusted and beloved brand

Recently, our Founder and Strategy Director, Michelle Noel, was featured in Authority Magazine, sharing her insights on what it takes to build...

Guides

What Is Brand Positioning?

A brand is the face of a company in the digital age. It’s what people identify with and what they think of...

Guides

The Ultimate Guide to B2B Branding

B2B branding is driven by connections, and with consumers having easy access to streams of information about products and services across all...

Guides

Boost Your Charity Campaigns With Social Media Strategies: Your Guide to Success

With the rise of digital platforms, charities now have a unique opportunity to connect directly with potential donors - all over the...

News

Brands Untapped: Studio Noel’s insights on crafting strategy, style guides, and trend-led collaborations

Michelle Noel, Strategy Director, and Lana Zoppi, Design Director at Studio Noel, discuss their agency's evolution and approach to creative projects.

Accessibility

Beyond pixels: the vital role of accessibility in rebranding strategies

Our founder and Strategy Director, Michelle, shares her perspective on the growing importance of accessibility in rebranding.