Creativepool: Studio Noel’s take on why we need a new set of rules for accessibility
Our Founder and Strategy Director, Michelle, discusses why accessible design needs a more nuanced and human-centred approach in her recent Creativepool feature.
What is Brand Licensing? The Know-How to Get You Started in 2025
In the ever-evolving world of business and marketing, brand licensing has emerged as a powerful strategy to drive growth and expand brand...
Unforgettable Festival Branding: Crafting a Unique Event Identity
Festival season is nearly here, and brands are gearing up to make their mark. As music, food, and craft lovers prepare to...
The Ultimate Guide to Catering Branding: Strategies for Building a Memorable Brand
If you run a restaurant or catering business, you know it takes more than great food to stand out. It’s about how...
How to get fans and licensees excited about your big brand anniversary
A brand anniversary can be a great opportunity for marketing and licensing. They are a great way to tell your brand’s story...
Building a Strong Game Publisher Brand: Strategies, Challenges, and Success Stories
In the gaming industry, brands aren’t just recognisable, they’ve become cultural icons. However, as a multi-billion dollar industry, it’s not easy to...
Laurel Molly Parfitt’s Journey Through Illustration and Community
An illustrator and animator based in Bristol, Laurel Molly Parfitt creates work that celebrates everyday life with warmth, curiosity, and a focus...