Change management: Your key to successful digital projects

Our founder and Strategy Director, Michelle, discusses change management and the vital role it should play in digital projects.

Securing internal adoption for a new digital project, such as a website, is paramount to ensuring its effectiveness. However, the majority of digital transformation projects fail to meet their objectives. Enacting a change management strategy can reduce the risk of failure by accounting for diverse perspectives.

So, before diving into your next project, take a moment to look at how you will manage and communicate change to ensure it achieves its objectives and is fully embraced internally.

Learn more about Michelle’s change management insights on the CharityComms website.

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